Harri, the end-to-end workforce operating system designed for the unique needs of the hospitality industry, recently announced the launch of its integration with Facebook’s job posting tool.
As one of the launch partners leveraging Facebook’s API, Harri is giving clients yet another way to attract talent with automatic job posting to the Facebook network of two billion monthly active users. This integration streamlines the hiring workflow and provides a seamless experience for Harri clients and Facebook users alike.
Using the Harri x Facebook connection, employers’ open positions will be posted on Facebook via Harri’s Job Distributor tool, which gets jobs in front of millions with just one click.
A majority of new restaurant jobs have gone to Millennials in recent years. The share of restaurant jobs held by 20-to-24-year-olds rose from 21.4 percent in 2007 to 24.2 percent in 2014, while 25-to-34-year-olds also took on a larger role in the restaurant workforce. This demographic of 18-to-34-year-olds is set to make up 75% of the total U.S. workforce by 2025, and are also the largest demographic on Facebook.1
Furthermore, Generation Z, which is comprised of roughly 82 million Americans born in 1996 or later, is preparing to enter the workforce. These true digital natives require a unique approach in both hiring and retention.2
“The competition for hospitality talent is fierce, and Millennial talent - which make up 83% of the hospitality market - needs to be approached differently,” said Luke Fryer, Harri’s CEO & Founder.3 “A key feature of the Harri Workforce OS platform is ensuring our clients can easily present their openings to the broadest possible network of talent. Not only do social platforms like Facebook have tremendous reach, but they allow employees to tap into their networks to create inbound interest. In the case of Facebook, we're tapping into a network of 2 billion people - including job seekers who fit the demographic that are most apt to be applying for hospitality jobs.”
Facebook’s Product Manager for Jobs, Gaurav Dosi, announced the new integration on Thursday, Sept. 28th at the TAtech conference in Denver, which focuses on the talent acquisition and recruitment solutions.
“40% of US small businesses report that filling jobs was more difficult than they expected, which is challenging when you consider that these small businesses also employ nearly half of the country’s workforce,” Dosi said in a statement provided to us by Facebook. “Facebook’s goal is to take the work out of finding a local job and hiring the right people. This partnership with Harri is another way we’re making the process even easier for people and businesses alike.”
The integration of the Harri platform with the Facebook network has already been completed, allowing Harri clients in the U.S. to leverage this powerful partnership effective immediately. (U.K. clients will be able to leverage this partnership in Q4 2017.)
2 Source: What You Need to Know Know
Harri is a platform built to help the hospitality industry source, hire, and manage their employees more effectively and efficiently. With Harri’s all-in-one digital platform, employers can find and onboard top talent for their business using media-rich profiles and streamlined tools, all while reducing costs, saving time, and enabling long-term success of teams with best-in-class cloud-based management systems.
To date, more than 3,000,000 applications from chefs, bartenders, servers, hostesses, and managers have been submitted to 53,000 jobs posted on Harri.
Harri has more than 370,000 members and 8,000 employers spanning the USA and UK markets. It is the number one marketplace for hospitality talent in NYC.
For more information, visit harri.com.